October 18, 2012

Freeway and Botong Francisco

Freeway held a fashion and art exhibit at The Row, Glorietta 1, as it immortalizes and honors Botong Francisco’s paintings in to a wearable art.  From canvass to fabric, Freeway’s Holiday Collection consists of beautiful tailored dresses in woven poplins and soft materials like chiffon,   a range of silhouettes of casual and corporate tops, plus favorite gift items like accessories, watch, tote bags and more. The 25 piece collection comes in vibrant holiday colors, befitting the color palette of Botong Francisco’s paintings. Like always, an attractive packaging and a biography tag accompanies each item.  The collection  are already available in stores this October.

The event was hosted by great actress, Cherie Gil and was well-attended by fashion and art enthusiasts, media friends and bloggers and the family and friends of Botong, it was a splendid night of art, fashion and a grand presentation of Filipino talent.  

The event night opened with a very impressive art exhibition by Michael Blanco’s Academy of Artists,  showcasing young talented artists at work, ages 6 years old to 12 years old, all from Botong Francisco’s hometown province of Angono Rizal.  

To shed more light into the human side of our National Artist, host Cherie Gil interviewed  special guests   Ino Manalo  (Executive Director of the National Archives) and Carlos “Totong”  Francisco II (Grandson of Botong Francisco) who both shared interesting stories and trivia about Botong Francisco and his big influence in Philippines Art and Culture.  Another guest who joined the art experts during the interview is former Governor of Tarlac, Margarita “Tingting” Cojuangco who’s a passionate lover of art and fashion. The audience was able to participate in the discussion by sending questions via Live Tweeting. It was indeed a meaningful artistic experience and a deeper insight into Philippine Arts and Culture in one delightful evening.

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