Chinatown is a place very close to my heart because my late mother used to bring us here when Papa would send remittance from abroad. Mom, my siblings and I would roam around the place and eat to our hearts content. Before going home, Mama made its sure we have Eng Bee Tin hopia for take out. Those are happy memories of my childhood.
The last time I went in Binondo was in the 80s when Papa stopped working abroad because Mama gave birth to her sixth child, my sister Liz, in 1985. That's why the invitation from Ana to attend Mr Ube Blogger's Meet bring joy to my heart as I will be able to relieve the experience of dining in this part of Binondo.
I was not expecting much about this event. I knew it was just another food tasting just like may other food review in the past but when we arrive at Mr. Ube Rice and Noodle house the owner, Mr. Jerry Chua, was there greeting us with a smile.
It is no question that Mr. Ube (Sir Jerry's famous alias) is a well-known person in the food industry. as his family owns Eng Bee Tin Hopia. More than that I feel so privilege meeting this great man for in him is a joyful man, willing to help in any way he can. During the meet, He shared many stories but what stuck in my mind was when he said, "basta tulong ka lang ng tulong, it is good to help". He added, “Our commitment to our society should be never-ending,” said Chua. “Mr. Ube Rice and Noodle House aims to acquire five units of ambulance to serve the indigents who can’t afford to pay for ambulance service to hospitals.” Though a businessman, Chua knows his responsibility to the community where his businesses operate from. In Ongpin where Eng Bee Tin is found, the company donated to the local volunteer fire brigade as evidenced by the purple fire engines that make their way through fire incidents and situations in the vicinity. His other business, Cafe Mezzanine, is also making an impact to the community as its revenues are completely donated to Binondo Paco Fire Volunteer. Recognizing the efforts and hard work fire volunteers put into their job, they get a 20-percent discount when they dine at Cafe Mezzanine, located at the heart of Chinatown. That is if their free coffee is not yet enough.
Indeed, Chua’s entrepreneurial vision is deliciously complemented by his life mission to touch lives. No wonder he is one accomplished man and his businesses, successful without a doubt.
As we wait for the other Bloggers to arrive, Sir Jerry taught us basic rules in fire prevention. You see, Sir Jerry is a dedicated fire volunteer. He even spearheaded TXTFIRE. This TXTFIRE is worldclass and will be needing more space in my coming post.
After the meal, they toured us at the TXTFIRE office (actually located in the same building where Mr. Ube Rice and Noodle House is). This tour gave me that thought again - if only politicians will use the money for the common good, e kayang kaya maging world class ng Pinoy. What Sir Jerry and his team did and are doing here speaks worldclass.
And now, let's get down to business, food! Mr Ube Rice and Noodle House is a place you shouldn't miss when hitting Binondo. Grabe nabusog ako ng todo! Try visiting his restaurant and you’ll find out for yourself why this food mecca is already making noise among culinary connoisseurs. Although Chinese cuisine constitutes majority of Mr. Ube Rice and Noodle House’s menu, there are an array of food offerings that will surely tickle your taste buds. Take your pick: noodle soup, rice toppings, stir fry noodles, dimsum, and a lot more. Mind you, their noodles is made fresh every day, using state-of-the-art Japanese technology and are MSG-free and they are non-grease.
What we had:
|Organic Soya Milk|
The Gokong Soup is known as Soup No. 5. Contrary to common knowledge this is not a soup that is made of an animals balls. This Go Kong soup is boil in low fire for 48 hours with herbs and meat.
|Go Kong Soup|
|Garlic Fried Chicken|
|Wanton Beef Noodles|
|Winter Melon Tea|
Since Chua is also the visionary behind Eng Bee Tin Chinese Deli, some of its varied product ranges can also be ordered at Mr. Ube Rice and Noodle House. Its most famous ube hopia and all-time favorite tikoy can be have when you visit any branch. With a rich history that can be traced from humble beginnings in Ongpin, Eng Bee Tin has mastered the art of producing world-class Oriental delicacies. Because Chua knows his way around business, he found a way to reinvent a rather usual hopia by blending it with ube, the most popular ice cream flavor at the time. The rest is history as Eng Bee Tin’s ube hopia became a household name.
Eng Bee Tin products are locally available in various supermarkets, groceries, restaurants, office, and school canteens. The company is also one of the biggest international exporters of hopia, delivering to Asia, the Middle East, Europe and the USA.
|Tikoy like no other|
Chua also ensures that quality is key. The company uses automated hopia manufacturing processes and implements a strict hygienic standards of quality control by running the final product through metal detectors, and packaging it in a hygienic pillow pack.For more on Eng Bee Tin, visit http://www.engbeetin.com.
MR. UBE RICE NOODLE HOUSE BRANCHES:
707 ONGPIN ST. BINONDO MANILA
TEL 288-8888 LOC. 131
284 E.RODRIGUEZ SR. AVE. QUEZON CITY
GROUND FLOOR GU-16 LUCKY GOLD PLAZA
ORTIGAS EXT. PASIG
ENG BEE TIN CHINESE DELI BRANCHES
628 ONGPIN ST. BINONDO MANILA
288-8888 ; 241-9999
650 ONGPIN COR. E.T. YUCHENGCO ST BINONDO MANILA
288-8888 ; 232-1223 LOC. 219
518 QUINTIN PAREDES ST. BINODO MANILA
ONGPIN COMMERCIAL CENTER
ONGPIN COR. G.PUYAT ST. STA.CRUZ MANILA
UNIT G-84 ODEON TERMINAL MALL
C.M. RECTO COR. RIZAL AVE. MANILA
GL 8 WELCOME PLAZA
TAFT AVE. PASAY CITY
LEVEL-2 WALTER MART CENTER
CHINO RECES COR A. ARNAIZ MAKATI
G-41 VICTORY CENTRAL MALL
MONUMENTO CALOOCAN CITY
B-16 LG VICTORY PARK & SHOP MALL
GROUND FLOOR CASH & CARRY MALL
SOUTH SUPER HI-WAY MAKATI
LEVEL 1 PADREA FAURA WING ROBINSON'S PLACE
ERMITA MANILA TEL 401-3063
CAFE MEZZANINE BRANCH
MEZZANINE FLOOR - 650 ONGPIN COR E.T. YUCHENGCO
TEL 288-8888 ; 241-9999 LOC 230