October 25, 2014

Electrolux Transforms Worn Out Clothes Into Quilts with Gawad Kalinga’s Trese

Filipinos have relentlessly proven that the concept of bayanihan is still alive today. Every year the Philippines is devastated by numerous typhoons which result to ruined homes and ravaged livelihood. From one calamity to another, Filipinos have made it a tradition to donate and help rehabilitate the lives of the victims.

Sharing with this tradition, Electrolux, a global leader in home appliances, has been collecting and laundering clothes for calamity-stricken survivors for several years now. This year, Electrolux, through its Delightful-E Simple campaign, innovated this long-running advocacy. 

Together with Gawad Kalinga’s Trese community, Electrolux will upcycle unusable clothes into quilts for children and new born babies in orphanages and other communities. 

“Electrolux believes that there must be dignity in the clothes that we donate. To make sure that every piece of clothing is in good condition, we will sort out the worn out, unwearable ones, then upcycle them into quilts with the help of Trese” said Andrea Pionilla, Electrolux Marketing Manager. “With this partnership, we aim not only to give quilts to children and new born babies but also another source of livelihood for this Payatas community.”

Be a part of this meaningful advocacy by donating some pre-loved clothes. You may drop off your donations in any of these locations:

Electrolux Customer Service Hub 
Grundfos Building, 5548 Osmena Highway, Brgy. San Isidro, Makati City
Mommy Mundo Head Office 
2nd Floor Fun Ranch Frontera Verde, Ortigas Center, Pasig City  
Unilever Philippines Head Office 
1351 United Nations Ave., Paco, Manila 
Empire East Land Holdings Inc. 
11th Floor World Center Bldg., Sen Gil Puyat, Makati City 
St. Mary's College 
37 Mother Ignacia Ave., Paligsahan Quezon City 
Kodak Philippines 
2901 88 Corporate Center Valero cor. Sedeno St., Salcedo Village, Makati City 
Morgan Stanley 
16th Floor E-Services Building, Bonifacio Global City, The Fort, Taguig 
Center for Culinary Arts (CCA)
287 Katipunan Ave., Loyola Heights, Quezon City
Dasmarinas Village (Homeowners Association Office) 
1419 Campanilla St. Dasmarinas Village, Makati City
BrandAction Inc.
Unit 4B ALPAP Bldg., 160 LP Leviste St., Salcedo Village, Makati City
BrandAction Inc.
Unit 4B ALPAP Bldg., 160 LP Leviste St., Salcedo Village, Makati City
Isla Lipana & Co. 
29th Floor Philam Life Tower 8767 Paseo de Roxas Makati City

Visit electolux.com.ph and click the Delightful-E tab to know more about the Electrolux Delightful-E Simple to Share advocacy and for the full list of donation drop-off sites. You can also visit www.facebook.com/thelittlewhitebook or follow @ElectroluxPH on Twitter and Instagram.

Bow & Wow All-Natural Pet Food Store and Sing and Rap Like Bow and Wow Promo

Our pet dog, Dengue, and all our dogs before her, is given table food. If we have brown rice, Dengue eats brown rice because John and I wants her to get the nutrients we believe she needs. After all, Dengue is a member of our family.

Now, we don't have to worry about dog food because we now have Bow & Wow. Bow & Wow is the Philippines’ first and only all natural pet foods store for dogs and cats. Most of  Bow & Wow Pet Care Advisors are either a diploma-holder of Doctor of Veterinary Medicine or a licensed veterinarian. All their employees are pet parents, so they know and believe that the key to raising happy and healthy pets is through good nutrition.

Remember these facts, first, pets are totally dependent on their pet parents to give them a long, healthy, and happy life they deserve. Second, not all pet food is created equal: there is also junk pet food, which may even be detrimental to their quality of life and longevity. Third, what you feed your pet has a direct impact on how he or she looks, feels, and acts. Fourth, feeding organic or natural pet food helps ensure your fur baby lives a long, happy and healthy life.

Bow & Wow products have the widest range of premium, additive-free, and preservative-free pet food from the USA. They also have a great selection of quality grooming products, toys, and accessories for happy and healthy pets.

Bow & Wow stores are located at Shangri-la Plaza Mall, Mandaluyong City,  Greenbelt 5 Mall, Makati City, Robinsons Magnolia, Quezon City, Eastwood, Quezon City and Ayala Center Cebu City.

Watch the music video, Let’s Talk About Pets, starring Bow the Dog and Wow the Cat. This video serves as an eye opener for pet parents to be more selective and aware of what they feed their pets.

The Promo: Sing and Rap Like Bow and Wow
- Pet parents residing in the Philippines can join the promo on Facebook for a chance to win prizes and have their furbaby star in the next Bow & Wow music video
- Contest runs from September 16 to October 31
- Once we reach 100 entries, we will also donate 100Kg of pet food to The Philippine Animal Welfare Society and CARA Welfare Philippines

Promo Details on How to Participate:

1. Like the Bow & Wow page on Facebook and/or Instagram.
Facebook: facebook.com/bowandwow
Instagram: @bowandwow
2. Submit your entry through any of the following ways:
- Post the video on the Bow & Wow Facebook timeline and include the hashtag #bowandwow
- Post the video on your Instagram account and tag @bowandwow with the hashtag #bowandwow
- E-mail your video to marketing@bowandwow.com.ph. YouTube links may also be e-mailed
3. Videos must be within 15 seconds to 60 seconds only
4. Music and/or lyrics used must be from the “Let’s Talk About Pets” song of Bow & Wow. To download the music clip, visit: www.bowandwow.com.ph/letstalkaboutpets. You can also opt to sing the song a capella.
5. Bow & Wow will donate 100 kilograms of pet food to The Philippine Animal Welfare Society and CARA Welfare Philippines once 100 entries are reached.

Promo Period:
- This promo runs from September 16, 12:00AM to October 31, 2014, 11:59PM (Philippine Standard Time). Only videos posted during this period will qualify
- Winners will be announced on the Bow & Wow Facebook and Instagram pages on November 3, 2014, 6:00PM

Selection of Winners:
- There will be two winners selected for this promo: one (1) winner of a pet dog video, and one (1) winner of a pet cat video
- Winners will be selected by representatives of Bow & Wow and its agencies, based on the following criteria:
Originality - 40%
Entertainment Value - 30%
Creative Use of the Bow & Wow rap song- 30%

Each winner will receive a one-year supply* of Bow & Wow pet food and treats. (*Winner will receive Gift Certificates valued at Php 1,250 per month valid for food and treats only).
Winners will be part of the next Bow & Wow music video.

Rules and Guidelines:
- Only one video entry per pet is allowed. Pet parents with multiple pets may submit a maximum of one video entry per pet.
- You must be at least 18 years of age to join this contest.
- You must be residing in the Philippines in order to qualify for this contest.
- You must be willing to have your video viewed by the public.
- Your video must be original and must feature your own pet cat or dog only. You or other persons may also appear in the video, provided you are given consent by other persons to include them in the video.
- The Bow & Wow rap must be included in the video, whether by a music soundtrack or an acapella version.
- Please do not use other videos or music in part or as a whole as they may be copyrighted.
- Videos must be a minimum of 15 seconds up to a maximum of 60 seconds only. Videos that do not meet the minimum time or exceed the maximum time will not be considered.
- Safety for both you and your pet are a priority. Please ensure that you do not put anyone in harm’s way when creating your video.
- Only videos posted on the official Bow & Wow Facebook page, videos tagged to the Bow &Wow Instagram page, and videos or Youtube links emailed to marketing@bowandwow.com.ph will be considered. Videos sent as private messages will not be considered.
- Videos that include content of an offensive, derogatory, sexually explicit, racist, or hateful nature will be disqualified and removed immediately from the Facebook page.
- Employees or individuals related up to the third degree of consanguinity or affinity to any Bow & Wow employee during the promo period are not eligible to win any of the prizes in this contest.
- All winners are subject to verification.
- Winners must agree to have their names, pets’ names, photos, and videos published on Bow &Wow social media pages and other supporting materials related to this promo. Winners must shoulder their own transportation expenses and be available to shoot the next music video in Metro Manila anytime within November 3 to 7, 2014.
- In case of any dispute, Bow & Wow reserves the right to make the final decision on all matters relating to this social media contest.

October 24, 2014

Reasons Why Male Friends Are Good to Have

I don't normally meet my friends on Fridays because of traffic. But this afternoon I met my friend Bernard Zulueta. The last time he had time for me was two years ago, so I figured what the heck.  I've known Bernard since 1999. I interviewed, gave him psychological tests and hired him when I was working as Recruitment Specialist in Medicard Phils. I didn't actually like him at first. He was kind of snob, so I gave him a low starting salary (hehehe, joke).  Every time we go out together, its sure to be fun (lalo na kung time nyang manlibre!).  

There is no doubt that female friendships is important in my life. I actually have more female friends than male friends. Maybe, I enjoy male friends more because they simply offer different things. With them, friendship lacks complication, drama and exhaustion of emotions.

Bernard for example doesn't mind if I tell him, "naalala mo lang naman ako pag may kailangan ka o may problema ka!". (You only remember me if you need something or you have a problem). With some female friends, war starts if you say those words.  With Bernard, he'll just laugh and say, "tara ililibre kita" (come on, I'll treat you). Then everything will be okay. 

Here are other reasons why male friends are good to have:

1. Male friends are brutally frank. They're honest and tell the truth without diluting it in any manner even though the truth is hurtful or painful. I like that friends tell me in my face what they feel, not post their feelings on Facebook for others to see.

2.  It's an easy friendship. Relationship with a male friend is much less dramatic because they find a solution to the problem immediately. 

3. Male friends are easy to please. Just give them a shirt or pizza, they're happy. No fuss. No drama.

4. No is no and yes is yes.  They don't go around the loop. If they think your shoes or dress doesn't compliment you, they'll say it out loud.

5.  There’s no pressure to compare with them. Even when there’s a big disagreement about a certain topic, it usually ends up like, "oh, okay, that's your opinion. I respect that". With some female friends, feelings get hurt easily or gets offended by a perceived slight, which then turns into a far bigger deal than it needed to be. The next time you know it, you receive an email in red color and ALL CAPS.

“The friend is the man who knows all about you, 
and still likes you.”
-Elbert Hubbard in The Notebook, 1927


Life is full of surprises, as well as struggles. Struggle means to deal with something that is difficult or that causes problems.

Some people have a daily struggle to make sure they have food on the table.  Others struggle to keep the fear and uncertainty at bay. Some have personal struggle with mental illness, eating disorder, drug addiction and other daily personal battle with things most of us know of or have experiences . 

Inside each of us, there is the seed of both good and evil. It's a constant struggle as to which one will win. It's all up to you whether to give up that user-friendly friend (read: a friend who only remember you when she or he needs something); whether to let go of that old habit, whether to break up with that scumbag boyfriend or that materialistic girlfriend; whether to stop gambling; whether to change career or not. 

We all have very difficult moments where we feel like a failure. But it was actually really important for us to go through that  struggle, for at the end of the day - as long as you choose the right path, things will be alright.

I struggle with coffee. I don't drink much water because of coffee. I know that water is better but I just gotta have coffee. Lately, I feel that I'm getting acidic for drinking too much coffee. I just have to let go of coffee. Hopefully, I 'll start today.

October 23, 2014

Surprise Angel for the Day

Grocery time is a family activity for us. It's a fun and easy chore having my husband and kids help load and unload all the stuff we need (and those we don't need, hehehe!)

Yesterday at Megamall, I did the grocery by myself. Loading the bottles of juice and cans of milk is way heavy for me. And here goes this nice young man in front of me, "would you like me to help you with that?". 

Such a gentleman! Thank you, my surprise angel for the day - RENZI AYCO!

Renzi, Phoebie and baby Alozo are from Bohol. They're just visiting their parents.